About · Solo designer, DTC focus

One person. Zero translation loss.

I design ad creatives for eCommerce performance teams that need speed more than they need process. No account managers, no creative directors, no junior designers learning on your budget. Just me, your brief, and work shipping in 48 hours.

Who this works for

  • DTC brands spending $5K–$150K/month on ads
  • Performance marketers who know what hooks test well
  • Founders who already have a brand system
  • Agencies overflowing on creative, needing sub-contract capacity

Who this doesn't work for

  • Brands that need full brand identity from scratch
  • Teams that require weekly strategy meetings
  • Anyone wanting copy, photography, or media buying
  • Projects needing on-site photoshoot direction

Three principles

Speed over polish

A good creative shipped today beats a perfect one shipped in six weeks. You can't A/B test a PDF.

🧠

One brain, zero handoffs

Same person reads your feedback and makes the edits. Nothing gets lost in translation.

💰

Fixed price, clear scope

No hourly games, no surprise invoices. You know the full cost and delivery date before you commit.

Background

Over the last seven years, I've designed for DTC brands in supplements, fashion, home goods, beauty and CPG — from bootstrap stores to $40M/year operations.

Before going solo I spent four years inside a performance agency. I saw firsthand how much time disappeared into meetings, approvals, and "strategic alignment." The designers doing the actual work had maybe eight billable hours a week.

This service is the opposite of that. All design, no overhead.

Sound like a fit?

Start with a low-risk $350 audit or jump into a package.